As a destination marketer and content creator, I spend a lot of time helping communities tell their stories—but occasionally, the best way to do that is to create an experience from the ground up. Sip the Gorge started as a simple idea: bring people together to celebrate the Columbia Gorge AVA in a way that […]
For Julie Burgmeier, marketing has always been more than a profession—it’s been a lifelong calling. “I always loved marketing,” Julie says. “From 8 years old promoting plays to the neighborhood parents, to majoring in marketing in college, to a successful career in higher ed technology, to starting my own marketing company in 2009.” That childhood spark never faded—it only grew into a mission-driven career dedicated to lifting up communities through collaboration, strategy, and heart.
Content Marketing Organic SEO Approach at Skagit Marketing Just recently I received this email message after sending the following organic SEO work numbers: Awesome job on the website results from last year to this year. Was wondering what your secret formula was if you do not mind sharing? What do we do to get […]
By Julie Burgmeier Heading to Cabo for a client meeting and research, I decided to spend the night in SeaTac as I had a 6:15 am flight. Little did I know I would be walking to the SeaTac airport and experiencing a farm to market dining experience. For the record, SeaTac is the name of […]
By Julie Burgmeier Free Facebook Window Stickers E-mail Campaign “How do I get a free Facebook window sticker for my storefront?” This is a frequent question I hear from small business clients. This morning I had an email in my inbox with the header: Julie, get a free Facebook window sticker. Hey – finally they […]
by Julie Burgmeier The Google WordPress plugin is an official Google product developed and supported by Google – which is why I’m keeping my eye on it. You can download it now at the WordPress plugin directory: Google Publisher Plugin. Google WordPress Plugin Beta Functionality This beta version of the Google Publisher Plugin allows […]
by Julie Burgmeier Want An Author Picture In Google Search Results Quick and Easy? UPDATE 8/2014: From Google “Authorship markup is no longer supported in web search”. Check out this article by Search Engine Land to learn more. Let me save you the pain and suffering of my troubleshooting while trying to figure out how to […]
by Julie Burgmeier Looking for WordPress Form Plugins? If you are looking for WordPress form plugins featuring a simple contact form, a contact form with customization options and/or a complex form, take a look at the WordPress Form Plugin – Formidable Forms. I have been using it for around three years now, and I find […]
by Julie Burgmeier Are you seeing stars – and not from twirling around in circles? Facebook star rating feature is showing up on pages as of two weeks ago. I’m seeing the star rating on local businesses that have the check-in feature. So what do you do if you don’t like the Facebook star rating […]
I love hosting webinars…especially for teachers. Teachers make wonderful students. And I get to show & tell how they can use online learning solutions to be the best higher ed teachers they can be. How cool is that. Webinars (or webys as I affectionately call them) are an excellent tool to sell your products and services […]
Get started with the new Facebook Timeline Pages!
If you own a local small business, Yelp can be your friend or your worst enemy… depending on your reviews. I use my yelp app on my mobile phone everywhere I go as did 66 million other folks in the 4th quarter of 2011. If someone is heading to your neck of the woods, chances […]
Thank you to everyone who attended the Facebook 101 (beginning) Power Hour. We have already had many requests for more, more and more! As long as the La Conner Chamber of Commerce keeps sponsoring the workshops, we will keep talking and teaching the power of Facebook and Social Media for small businesses and non-profits. You […]
Recently, we held a New Media Marketing workshop in La Conner in order to help our local businesses find ways to capture more business by taking advantage of today’s social media solutions. Thank you to everyone who attended our hour-long workshop! For those who were there, and for those of you who missed our first one, read on for some great tips to get you thinking.